the WubbaNub Story
They say that necessity is the mother of invention, and here at WubbaNub, we couldn't agree more. On a family vacation, Mompreneuer Carla Schneider was desperate to soothe her newborn son, who would fuss whenever his pacifier went missing. In an aha moment, she took a hotel sewing kit and a plush toy and created what is now, 20 years later, an extremely successful invention called The WubbaNub.
It’s not easy to be a new parent. (Or, for that matter, to be a new baby!) Along with boundless joy come unpredictable days and sleepless (yawwwwwwn) nights. So our mission is to make things that keep babies—and, therefore families—happy and content.
To do that, we know we have to earn your trust. So we work closely with safety experts. We use the highest quality materials. We test our products thoroughly. For your kids—just like ours—it has to be the best.